Tag: event management

3 Ways to Use LinkedIn to Increase Event Registration

LinkedIn boasts over 500 million users, yet most planners forget about this professionally-oriented platform when marketing their events. This social network is perfect for promoting professional events (like the 14 events we host on SignMeUp's online event registration system each year) and social events alike. LinkedIn users tend to be wealthier than the users on … Continue reading 3 Ways to Use LinkedIn to Increase Event Registration

Emergency Planning for Race Directors

When Hurricane Sandy devastated the East Coast in 2012, one of my first thoughts after checking on my New Jersey family and friends was, “what is the New York Marathon going to do?”  Seeing photos of the debris in the streets made it difficult to imagine anyone running a marathon in those conditions. Ultimately, however, the marathon would “go … Continue reading Emergency Planning for Race Directors