Category: Event marketing

The Basic Info Every Event Website Needs to Have

The Basic Info Every Event Website Needs to Have

If you’re either looking to build your event website for the first time or feel like your current website needs an upgrade, it’s easy to get lost in the excitement of website design and branding. While you want your design to be relevant and engaging, you also want your site to contain all the information your potential participants, sponsors, and volunteers need to know. 

Creating the Content That Your Attendees Need 

Creating the Content That Your Attendees Need 

When it comes to offering event attendees and brand fans event information, most organizers have their best practices locked down. However, supplemental and complementary content is just as important when it comes to keeping the attention of your audience well before (and long after) your race or event is over. Every brand has their favorite way of communicating with their audience. Whether you prefer social media platforms or prefer personalized emails is up to you, as long as your content is clear and worthwhile. 

Annual Goal Setting Tips for Event Organizers

Annual Goal Setting Tips for Event Organizers

As another New Year’s Eve comes and goes, we all start to buckle down and think about what we want to focus on during the next calendar year and the results we’d like to see come from our efforts. It’s a great time for event planners, organizers, and managers to do a thorough audit of the previous year and set some serious goals for the next.

How to Use YouTube to Promote Your Event

How to Use YouTube to Promote Your Event

YouTube is a tried-and-trusted marketing tool across dozens of industries.  With the right video content, YouTube can have a significant impact on your brand visibility and awareness thus increasing registrations over time. These days, people respond best to relevant and shareable content that they can digest quickly. Best of all, with the rise of video-sharing … Continue reading How to Use YouTube to Promote Your Event