There’s no better time than the beginning of the year to hash out a new event promotion strategy. Social media might seem like an obvious choice, but surprisingly, not every organization is making use of these powerful (and free) tools.
Category: Event Ideas
For many event managers, the post-event follow up can prove just as valuable as the marketing, promotions, and outreach leading up to it. A well-executed follow-up plan not only engages and informs your attendees, but it creates an intentional, ongoing relationship which both parties can benefit greatly from.
Satisfaction surveys are the best way to gather valuable feedback from the perspective that matters most: that of your event attendees!
You’ve probably heard of specially-priced discounts like the “early bird special” or the urgent “save now sign up today” - among many others. Events that offer special pricing for individuals that register by a certain date, or who are under/over a certain age are using Tiered Pricing.
Organic leads are valuable enough because they require little effort, time, or money on your end to reach them - because they’re coming right to you. Beyond that, word of mouth referral leads are even more valuable because they come from a trusted source: your brand advocates.
Every event should have a mission, and as the event organizer, you should be able to recite it in a few quick and clear sentences. Just like an elevator pitch for a business idea, the mission of your event will tell others what you hope to accomplish by hosting the affair.
Outdoor events can require a particular amount of planning. Read on for the best ways to have your volunteers help you turn your outdoor event into a success!