It’s not atypical for organizations to lose a little face-time with their participants if they have a longer off-season. To help seal the gap and keep your customers focused on your mission - and interested in your upcoming events - follow the simple steps below to stay in touch year-round.
Category: Event Focus
There’s no better time than the beginning of the year to hash out a new event promotion strategy. Social media might seem like an obvious choice, but surprisingly, not every organization is making use of these powerful (and free) tools.
As another New Year’s Eve comes and goes, we all start to buckle down and think about what we want to focus on during the next calendar year and the results we’d like to see come from our efforts. It’s a great time for event planners, organizers, and managers to do a thorough audit of the previous year and set some serious goals for the next.
For many event managers, the post-event follow up can prove just as valuable as the marketing, promotions, and outreach leading up to it. A well-executed follow-up plan not only engages and informs your attendees, but it creates an intentional, ongoing relationship which both parties can benefit greatly from.
Satisfaction surveys are the best way to gather valuable feedback from the perspective that matters most: that of your event attendees!
YouTube is a tried-and-trusted marketing tool across dozens of industries. With the right video content, YouTube can have a significant impact on your brand visibility and awareness thus increasing registrations over time. These days, people respond best to relevant and shareable content that they can digest quickly. Best of all, with the rise of video-sharing … Continue reading How to Use YouTube to Promote Your Event
You’ve probably heard of specially-priced discounts like the “early bird special” or the urgent “save now sign up today” - among many others. Events that offer special pricing for individuals that register by a certain date, or who are under/over a certain age are using Tiered Pricing.