Author: SignMeUp

Enduring Honor: The Black Hills Veterans March & Marathon

  The Black Hills, translated from the native Lakota name Pahá Sápa, spans 1.2 million acres between the corners of southwestern South Dakota and northeastern Wyoming. In its center is the George S. Mickelson Trail, which occupies 109 miles of a former railroad that now gives way to bicyclists and hikers on its gravel path. … Continue reading Enduring Honor: The Black Hills Veterans March & Marathon

Social Media Marketing After Your Event: What Now?

We know that social media marketing is a game changer when it comes to promoting your event. But where many directors and organizations fail is during the off-season, or during the time your event isn’t happening. Your Facebook, Twitter, and Instagram followers are still active on their accounts, regardless of when your event date is. … Continue reading Social Media Marketing After Your Event: What Now?

The Largest Event That You Haven’t Heard Of—Yet

When online registration coordinator Toni Bieser invited me to the Brainerd Jaycees $150,000 Ice Fishing Extravaganza, held annually the last weekend in January, I thought, “Central Minnesota in the dead of winter? What could be better?” Naturally, I accepted the invitation. I do not fish, ice or otherwise, so I had not heard of the Ice Fishing … Continue reading The Largest Event That You Haven’t Heard Of—Yet